CHALLENGE

Increase regional awareness of NAI James E. Hanson as a premiere commercial real estate resource in Northern NJ and portions of NY.

STRATEGY

Develop direct mailer and advertising to reinforce the brand, deliver key marketing messages in the current site, along with ongoing search engine optimization activities.

RESULT

The firm is now moving toward greater recognition level in North NJ commercial real estate market.

WEBSITES

www.naihanson.com