Brand Happens – GSH Group Case Study

May 3, 2017 3:30 pm

Building Brand Distinction to Support Global Expansion of an Established Facilities Management Company

George S. Hall Group (GSH), a well-established name in the facilities management business, with origins dating back to 1895, wanted to extend its global reach while re-establishing a foothold in the United Kingdom. To engage this broader and more culturally diverse audience, GSH trusted Delia Associates to reset the brand foundation, and construct a more powerful expression of their brand.

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About The Author

Delia Team
We specialize in b2b, supporting the clients who are the "The Brands Behind the Brands." These are the supply chain partners of brands, either in Tier 1 or Tier 2 positions, who drive value through the delivery of goods, services and technologies. We enjoy blogging about all things related to Branding, Marketing, Inbound, Tradeshows, etc... And we're always happy to talk about any ideas you may have that might Get You To Your NEXT!