Flashback Friday – Noopy’s

Brand Development, Circa 2012

NJ-based Noopy’s, a 3rd generation furniture stripping and refinishing company, was looking to expand their services and line of premium remover products.  The company turned to Delia Associates in 2012 to help freshen the brand and it’s messaging in a manner that complemented Noopy’s 40-year reputation for excellence. With the help of our innovative marketing approach, we delivered a comprehensive array of brand assets including a new logo that reflected the persona of the owner, colorful packaging and powerful brand messaging. The results speak for themselves.

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About The Author

We specialize in b2b, supporting the clients who are the "The Brands Behind the Brands." These are the supply chain partners of brands, either in Tier 1 or Tier 2 positions, who drive value through the delivery of goods, services and technologies. We enjoy blogging about all things related to Branding, Marketing, Inbound, Tradeshows, etc... And we're always happy to talk about any ideas you may have that might Get You To Your NEXT!