Flashback Friday – Norwich Pharmaceuticals

Brand Development Circa 2001.

Norwich Pharmaceuticals (Norwich Pharma) had been part of P&G Pharmaceuticals for almost 20 years before Outsourcing Services Group acquired the company in 2001. Integral to our brand launch was a reintroduction of the “Norwich” name to the pharma community; a name with a proud 100+ year history and a legacy of excellence.

Brand development and integrated launch initiatives included a new corporate identity and logo, website development, tradeshow materials, sales literature, as well as launch PR and outbound communications.

Norwich would remain a client of Delia Associates for the next 10 years.

Click Here to see more of our work

About The Author

We specialize in b2b, supporting the clients who are the "The Brands Behind the Brands." These are the supply chain partners of brands, either in Tier 1 or Tier 2 positions, who drive value through the delivery of goods, services and technologies. We enjoy blogging about all things related to Branding, Marketing, Inbound, Tradeshows, etc... And we're always happy to talk about any ideas you may have that might Get You To Your NEXT!