Taking your brand from commodity to customers’ choice – Chapters 2 & 3

June 6, 2018 3:36 pm Taking your brand from commodity to customers' choice - Chapters 2 & 3
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Download the next two chapters of our series to get down to the personal level and dive into the b2b mind.

Chapters 2 and 3 of our engaging visual e-book are now available. Our Creative Director and resident Branding Expert Rich Palatini presented our series “Taking Your Brand From Commodity To Customers’ Choice” for the members of the NJ/Philadelphia area Renaissance Executive Forums. We are releasing the presentation as a series of valuable & visual chapters that will guide you and help you understand what you can do with your brand.

DOWNLOAD CHAPTERS 2 & 3

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About The Author

Rich is an accomplished and experienced strategist, planner and creative thinker, Rich has been connecting brands and customers for more than two decades. As a Brand Strategist, he’s been instrumental in launching and positioning new brands, re-positioning existing ones, opening new market opportunities and developing strategic branding initiatives that have driven growth and bottom line success for consumer, retail, and business-to-business clients alike.