This week’s Throwback Thursday features Advanced Polymer Compounding. The brand, a unique pilot facility for contract plastics compounding at the time, was given distinction through the debut ad, “The Uncommon Compounder.” Brand building efforts included trade advertising, public relations, sales materials and a “Welcome” brochure explaining the company’s values and culture to new personnel.
We specialize in b2b, supporting the clients who are the "The Brands Behind the Brands." These are the supply chain partners of brands, either in Tier 1 or Tier 2 positions, who drive value through the delivery of goods, services and technologies. We enjoy blogging about all things related to Branding, Marketing, Inbound, Tradeshows, etc... And we're always happy to talk about any ideas you may have that might Get You To Your NEXT!
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