As a leading packaging provider with more than a century of innovation and a wealth of cutting-edge services and solutions, EmpireEMCO wanted to grow their organization, client list, and most importantly, their bottom line.
The question was how to create a truly distinctive brand that would be the clear, superior choice in a highly competitive business sector. The answer to this challenge was to be found through the application of Delia Associates’ Brand Leadership Solution®.
EmpireEMCO’s key points of services and capabilities formed the foundation for messaging that featured a decidedly customer-centric point of view. Focused on these core communications, we created an integrated, award-winning program delivered via a re-engineered website, e-marketing campaign, trade advertising and sales brochure.
A full suite of Brand Leadership Solution® services was utilized to achieve the overarching brand objectives, including:
DISCOVER
DEFINE
DIFFERENTIATE
DEPLOY
The brand re-positioning and the subsequent communications program to customers, prospects, and other stakeholders created increased opportunities across a wide range of industries
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We’re an award-winning brand and marketing firm that’s passionate about growing b2b companies through our proprietary development tool, the Brand Leadership Solution® and a complete range of in-house creative and marketing services.
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