NJ Branding Firm to Present Innovative B2B Growth Platform at NJMEP Manufacturing Day

“Emotion is the strongest driver to growth, especially for business-to-business brands,” emphasizes Ed Delia, president of Delia Associates, a leading NJ-based business branding and marketing firm. The company will be showcasing its proprietary brand development and growth platform at the 2019 New Jersey Manufacturing Extension Program (NJMEP) on National Manufacturing Day, October 4th at The […]
This Missing Ingredient is Also the Strongest Source of Growth for B2B Organizations

After 25 years of helping B2B brands successfully position themselves for growth, it seems the concept of brand power is still an oft-overlooked component, or most certainly a missing ingredient for b2b and supply chain companies; or what we affectionately refer to as “the brands behind the brands.” While the core of a b2b […]