Ed Delia, President of Delia Associates, was recently mentioned by Beauty Packaging, predicting there will arise a new corporate mandate which he calls the “Purity Movement,”
Many sales representatives are frustrated because they can’t do what they do best: get face-to-face with and dazzle new prospects. Well, they still can. We’ve
Future Growth Opportunities for B2B Organizations When there’s turbulence, there’s an opportunity. Amid the coronavirus pandemic, an episode unlike any we have ever seen, we
The onset of the first confirmed coronavirus case added a layer of uncertainty to the B2B brand landscape, which we continue to closely watch as it
It may sound strange to talk about rebranding during this health crisis, but the reality is, you just can’t take your eyes off the ball when
What does your digital presence say about your business? Just having a website or being active on social media won’t necessarily make customers want to
You are a Brand Ambassador for your company. How you represent on LinkedIn is a direct reflection of your company. Download this free E-book to
Unfortunately, I’ve been getting a ridiculous number of inbound e-mails, messages, even calls to my cell phone, from sales reps that haven’t woken up to what’s
For B2B Brands, Less is More. Think Simple. Watch this short clip above for keeping things simple and powerful.
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